We’re talking SHOW ME MY ROOM with Kirsty Barton, Alternative’s digital guru and one of the creative folk behind our brilliant new visualiser for floors.Read More →
We relished the chance to team up with Ella Doran, Margo Selby and Divine Savages with their magical patterns reimagined as arty runners.Read More →
Art without walls: an Alternative experience at Britain’s first dedicated sculpture park. Read our exclusive interview with Amanda Peach from Yorkshire Sculpture Park (YSP) and find out how the ‘Waterlake’ runner by Ella Doran for Alternative Flooring was created.Read More →
Award-winning homewares designer Ella Doran tells us about what inspired Sheep to Seat, Fleece to Floor project in our Q&A….
When Divine Savages wanted patterned carpet on their floors they turned to Alternative Flooring. It is time for a behind-the-scenes house tour and a chat with Jamie and Tom for some insider inspiration.
Discover the beauty of Mid-Century Modern design and get inspired by our Alternative Rug Stars, Keith and Mark AKA Mini Moderns.
From beautiful flowers and birds’ plumage to spellbinding sea and landscapes, look no further than Mother Nature for colour inspiration.