Trend Watch
Summer Refresh
Red. Set. Go!
Open your doors to decorating possibilities this summer and why not start with Make Me A Rug.
Some say the roaring twenties are coming back, others welcome warmer shades of pale, but you can create a rug or runner to suit your mood from textured plains to punchy patterns.
Summer trends start here.
Open Season
As we look forward to opening up time after lockdown, should we be following sunny trends or be considering a more timeless approach in our homes?
We think a happy mix. We’d welcome your views. From rekindling our love for neutrals to houses of fun, it’s going to be a season like no other.
Roaring Twenties
We hear from interior designers that the golden age of decorating is back and it’s time to dress up your home with pattern and playfulness.
Get the party started with sofas with curves in the right places, colour- block chaises, neon wall lights and plush carpets. You can even have Divine Savages Deco runners or go wild with faux animal prints.
Big Fun
Refresh your home with uplifting colour, fun shapes and for the maximalists out there, there are fanciful murals and panoramic wall coverings.
We love the people behind our brand. Emily Murray of The Pink House has so many uplifting ideas for making your family home fabulous and fun big time. She even has a trapeze swing in her sitting room and a bespoke trapeze outfit…
David Hockney, No. 147, 5th April 2020. iPad painting. © David Hockney. Royal Academy of Arts
Arty Party
The arts are open again.
If you want inspiration for the sculptural trend with ceramic vessels with an artistic edge, then check out Barbara Hepworth: Art & Life is at the Hepworth Wakefield.
For a mood booster then David Hockney is your man. His Arrival of Spring show is packed with optimism and love of the natural world.
Seventies-Style
Take to the floor with fluid gowns and easy glamour.
Go back to the seventies with a bit of the eighties. Low slung sofas, retro rattan, deep pile luxe carpet.
Want to know more? Catch the glam 1970s scene on Netflix’s Halston series to see how he made minimalism the height of chic.
Summer Knits
Spark some joy into your summer looks with the lighter wools.
Wool Milkshake is a gorgeous soft wool carpet. The gelato-hues of Vanilla, Marshmallow, Blueberry, Raspberry, Rhubarb, Coconut and Peanut are both fun yet grown-up pastels while sweet enough for vintage lovers too. Watch out for the marshmallow aesthetic as the fashion set go for the souffle padded look. For home it’s feeling cuddly.
Beyond the pale
Colour experts expect neutrals to be big news this year. This time around they are warm cocooning shades of pale – oatmeal, putty, fawn and even cream. The trick to mastering a neutral scheme in your home is to layer similar shades together, work with natural texture to create depth and add brights with colour accents.
Feel Good Home
This is not so much a trend as a mindset. Take a circular view of your home and consider sustainability and the environment when making choices.
Be kind to your home and the planet.
Summer also welcomes a new website where we celebrate the Alternative pillars of Product, People and Planet. Explore and enjoy!
Insta — spiration
Follow us on Instagram for all of the latest on products and trends.
Tag photos of your home with #alternativeflooring.
Thank You
Your email has been sent
Sign Up!
Subscribe to our newsletter to receive fun and fabulous interiors inspo straight to your inbox.
By joining our mailing list you consent to having your data processed as shown in our privacy policy.
