10% discount on made to measure and ready-made rugs and runners with SPRING10

close basket

Your favourite products have been saved in your wishlist, click the heart to view them anytime.
View Wishlist

Contact us

Drop us a line. 

If you haven't found the answer to your question, or what you are looking for, we would love to hear from you.

Get in touch

Product Care Tips

Keep your new floor covering looking beautiful for longer. 

Whether you have a natural carpet floor covering such as sisal, coir, jute or seagrass, a synthetic flooring, a pure wool carpet or a wool mix, we have some useful product care tips that may come in handy to ensure you are always fully prepared.

Rug or runner curling? No worries, we have some advice to help with that too!  

Product Care Tips

Installation Tips

Alternative floor coverings look their best when fitted professionally. 

We recommend that all of our floor coverings are installed by one of our Alternative Retail Partners who each have experienced, professional carpet fitters. However, we do have some hints and tips so you know what to expect.

Installation Tips


How can we help you? 

Browse our frequently asked questions and let us inform, help and guide you through all things Alternative Flooring. 


Warranty Registration

Warranty Registration

Insta — spiration

Follow us on Instagram for all of the latest on products and trends.
Tag photos of your home with #alternativeflooring.

Sign up for Alternative News Sign Up!

Subscribe to our newsletter to receive fun and fabulous interiors inspo straight to your inbox. 

By joining our mailing list you consent to having your data processed as shown in our privacy policy.

The Edit - home style by Alternative