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The Alternative Blog

Britain’s Cool Club

Alternative Flooring is a member of Britain’s Coolest Club – the 2015/16 CoolBrands, where innovation, originality, authenticity and desirability are just some of the cool qualities that count.

Blanc Canvas

This month the FT How to Spend headlines one of its design stories ‘blanc canvas’ as it begins to tell us why white makes a return to our homes.

Carpet – The Comeback King

Carpet is making a comeback with a bang this season and bursting with pattern, texture and colour. People are becoming bolder with flooring choices and happy to mix and match or make carpet a statement.

Guest Blog: Little Greene Paint & Alternative

Little Greene’s eco-friendly paint and wallpaper catalogues over 300 years of the best in English decoration.
Its mission is to provide the best quality paints at affordable prices, which are manufactured in the UK with minimal impact on the environment. They let both you and your walls breathe easily, and respect the fabric of your building, whatever its age.

Guest Blog: Stephen Cheliotis, Chairman of the CoolBrands Council UK

Stephen is a leading brand consultant and commentator with a wealth of experience in brand and market evaluations and in providing strategic marketing and business counsel to senior management.

Alternative New Year Blog – Ring in the New!

Spruce up your home after Christmas with our Alternative guide to what’s in the wind for 2013. We kick off with ‘Made in Britain.’