If you think carpets, rugs and runners are just for winter, then think again. With…
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The Alternative Blog
You may recognise Emily from her beautiful pink and green interiors over on @pinkhouseliving as…
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Choosing new flooring is one of the most exciting decisions you can make for your…
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We had the pleasure recently to work with S Club 7 royalty, Rachel Stevens, to…
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As spring arrives and the Easter hosting season draws near, our homes naturally begin to…
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When decorating your home, few pieces are as versatile and impactful as a rug. Choosing…
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Rooted in nature, natural fibre flooring has long held its place as a leading design…
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As we approach the new year, now feels like the perfect time to look forward…
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Binky Felstead, known for her days on Made In Chelsea, is swapping the TV screen…
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As days get shorter and the nights turn darker, our homes become havens of comfort…
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View the wonderful work of two of our creative collaborators Margo Selby and Louisa Knapp at the ‘Magnificent Design’ exhibition at The Museum of Carpet.
Erica Davies takes to us about her love of Leopard, now extending to her home where she has Alternative’s indulgent faux fur British wool carpet in her bedroom!
Go behind the scenes with Interior Stylist Susie Clegg and Alternative….
London based travel, fashion, beauty and lifestyle influencer Amelia Liana chose Alternative carpets, rugs and runners for her new home. We chatted to her about her flooring, interior and decor inspiration.
