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The Alternative Blog

Woolability – live naturally and choose wool carpets

Flooring is where wool excels. Let’s spin some of the benefits of wool carpets in the home. Practically speaking wool is resilient, stain resistant, flame-retardant, a natural insulator and as a soundproofer brings much welcomed peace and quiet to interiors.

Earn Your Designer Stripes with Margo Selby

We have artists and their stripes with Bridget Riley, the fashionable Paul Smith barcode and now we have designer stripes for interiors, beautifully crafted carpets by woven textile designer Margo Selby for Alternative Flooring. The perfect striped wool carpet choice for stairs, rugs, runners and wall-to-wall flooring.

Pattern Play!

Forget stars and stripes, florals and stripes make the perfect pairing this summer. Pattern play is all the rage on the catwalks walks with eye-popping florals mixing with stripes in every which way. It’s a winning fashion combination that is inspiring interiors too.

New Year Decorating Resolutions with Alternative Flooring

Once the Christmas clutter is cleared, the next step is to think about how you can streamline your space. We all dream of building up, out or down, but there are other ways to unlock the space that you already have. What about supersizing all doors and adding a striped carpet runner like our Mr Blue Sky to give the illusion of space?

A Bright Future for Wool at Wool Week

Wool Week is always a whirlwind of activity! This year the Wool BnB gave us all a moment to be proud of! It was intended to be a truly creative space showcasing a colourful mix of the potential of wool to make a home comfortable, tactile and visually stimulating. The fabulous flooring in the living areas was provided by Alternative Flooring with Liberty Fabrics collection.

Nice to see ewe…at Wool BnB

Alternative Flooring loves wool and we swiftly got into the spirit for Woolly Hat Day, but our highlight of Wool Week was taking part in The Campaign for Wool’s first ever Wool BnB where everything from carpets to cardigans was made of this most natural of fibres.

How to decorate with rugs with Kate Watson-Smyth

For the first time Alternative Flooring’s Make Me A Rug service offers Quirky B pattern along with lots of new borders. This fabulous service has a new video featuring fellow rug lover and number 1 interiors blogger, Kate Watson-Smyth.

CELEBRATE Great British Pattern

It’s time to celebrate the Queen’s 90th birthday! It’s also time to shout about great British design and our nation’s love of pattern.

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