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The Alternative Blog

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Our Wool Month Edit for 2025: Celebrating Wool Carpets, Rugs & Runners

It’s that time of year again to celebrate all things…

Fall Into Style With These Top Interior Trends For Autumn

Turn your home into a cosy sanctuary as the warm…

The Bedroom Renovation of Dreams

Sandra Baker, known as the  @_the_idle_hands to her followers on…

A Carpet of Curiosity

Quirky Curiosity is a new richly patterned wool carpet, boldly…

CELEBRATION TIME

Lily Mullen, the winner of The Bradford Textiles Society Competition sponsored by Alternative Flooring and British Wool, tells us the inspiring story behind creating her design and what this award means to her.

The Pink House and her new Patterned Carpet

Emily Murray is the founder and editor of The Pink House, an award-winning interiors blog. Emily has chosen our Quirky B Liberty Fabrics Capello Shell patterned carpet for her bedroom, so we thought it’s time to pay a visit.