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The Alternative Blog

A renovating journey with Rosie & the Farm

We chatted to Rosie, an Interior Textile Designer and heritage renovation enthusiast who shares her journey of renovating and restoring and why she chose Alternative carpets.

Discreet Glamour – Louise Roe

Read our Q&A with Louise and discover about her flooring choice, interior inspiration and the decoration of her new home.

CELEBRATION TIME

Lily Mullen, the winner of The Bradford Textiles Society Competition sponsored by Alternative Flooring and British Wool, tells us the inspiring story behind creating her design and what this award means to her.

Smalls: Happy underneath it all

Tis the season to keep your toes warm and happy! We have asked like-minded British brand Smalls, to tell us why they love wool.

The Pink House and her new Patterned Carpet

Emily Murray is the founder and editor of The Pink House, an award-winning interiors blog. Emily has chosen our Quirky B Liberty Fabrics Capello Shell patterned carpet for her bedroom, so we thought it’s time to pay a visit.

Woolability – live naturally and choose wool carpets

Flooring is where wool excels. Let’s spin some of the benefits of wool carpets in the home. Practically speaking wool is resilient, stain resistant, flame-retardant, a natural insulator and as a soundproofer brings much welcomed peace and quiet to interiors.

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The Edit - home style by Alternative