10% discount on made to measure and ready-made rugs and runners with NEWYEAR10

close basket

Your favourite products have been saved in your wishlist, click the heart to view them anytime.
View Wishlist

The Alternative Blog

A Winter’s Tale

How to make your home Christmassy… Tis the season for dressing up our homes. We asked a few of our Alternative friends for their festive interior tips and how they plan to spread some holiday cheer indoors.

LEOPARD IS A NEUTRAL – ERICA DAVIES

Erica Davies takes to us about her love of Leopard, now extending to her home where she has Alternative’s indulgent faux fur British wool carpet in her bedroom!

WINNING TARTAN

Sophie Anne Campbell, winner of Glasgow School of Art and Alternative Flooring design competition, shares her story…

Alternative Cottage Charm with Kemi Lawson

Colour and texture with a splash of Nigerian and Jamaican heritage best describe Kemi’s home style. Here’s our Q&A with Kemi, founder and editor of Cottage Noir…

Dee, Dermot and Deco

Inside Dee Koppang O’Leary’s home: the London based Norwegian TV and film Director shows us her brand new carpet runner by Alternative Flooring.

BOLD BRITISH DESIGN

Emilio Pimentel-Reid talks to us about his brilliant new book Bold British Design.

FESTIVE, FABULOUS AND FUN

Do you want to know how Alternative Flooring’s creatives really do Christmas? Here they share an imaginative tip or two about how to dress their homes for the festive season.

IS BLACK THE NEW PINK?

We caught up with Emily Murray from The Pink House for an update on how to decorate children’s bedrooms. Find out how in our latest blog post.

Sign up for Alternative News Sign Up!

Subscribe to our newsletter to receive fun and fabulous interiors inspo straight to your inbox. 

By joining our mailing list you consent to having your data processed as shown in our privacy policy.

The Edit - home style by Alternative