it’s spring and time for experts’ tips to refresh your flooring. From five-minute refreshes to weekend projects, here are our easy spring-cleaning hacks you can try
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The Alternative Blog
View the wonderful work of two of our creative collaborators Margo Selby and Louisa Knapp at the ‘Magnificent Design’ exhibition at The Museum of Carpet.
We love wool, its textures and warmth, sustainability, and style. Each year Alternative champions this wonder fibre during The Campaign for Wool’s Wool Week supported by HRH The Prince of Wales.
We caught up with the British influencer Sinead Crowe to discuss her style inspirations and natural beauty at home.
25 years of fabulous flooring with Lorna Haigh, the creative and marketing director at Alternative Flooring.
We caught up with Noble Isle to chat about their engaging and authentic story. Like us, this is an award–winning British brand with a shared love of sustainably and natural ingredients.
Tis the season to keep your toes warm and happy! We have asked like-minded British brand Smalls, to tell us why they love wool.
As we start to wrap up for winter, we thought this is the perfect time to discover why bedrooms love carpets.
This month, The Campaign for Wool’s annual wool week revolved around the careability of wool. The highlight was a pop-up installation with two huge containers decked out with woolly fashion, furnishings and flooring, and fitted with 40 AEG washing machines showing how easy wool is to care for. We’re talking Wool Care with Steve Bakker of The Woolsafe Organisation, who’s telling us all about the spills and thrills of caring for wool.
Flooring is where wool excels. Let’s spin some of the benefits of wool carpets in the home. Practically speaking wool is resilient, stain resistant, flame-retardant, a natural insulator and as a soundproofer brings much welcomed peace and quiet to interiors.
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